Echoes of Africa

Africa is not just seen—it’s heard, felt, remembered. In every drumbeat, every proverb, every dance move, there are echoes of the past reverberating into the present. "Echoes of Africa" is our space to listen, learn, and celebrate those echoes as they manifest around the world.

Whether it’s in Afrobeat music taking over global charts, African-inspired architecture popping up in New York, or bold tribal prints walking modern fashion runways, Africa is speaking—and the world is finally listening.

In this blog, we’ll share stories of cultural revival, from forgotten languages being taught again, to diaspora communities creating spaces for reconnecting. We'll also feature deep dives into traditional practices—like cowrie shell divination or the symbolism in Zulu beadwork—and how they inform the designs you wear from MyRoots.

The past isn’t gone. It echoes through everything we do.