News

Africa Reimagined

Africa is not stuck in time. It’s evolving, innovating, and leading in ways the world is only beginning to understand. "Africa Reimagined" is our space to showcase the creativity, ingenuity,...

Heritage Daily

Heritage isn’t something to dust off once a year. It’s something we live every day. "Heritage Daily" offers inspiration, rituals, and practices that keep you connected to your roots in...

Styled by Heritage

Fashion is a statement—but when rooted in heritage, it becomes a declaration. "Styled by Heritage" explores how ancient African aesthetics are shaping today’s fashion trends. We’ll show you how to...

Living MyRoots

Living your roots is more than nostalgia—it’s an act of intention. "Living MyRoots" is for people who want to integrate African culture into their daily lives, whether you’re decorating a...

The Vibe from MyRoots

  There’s a special vibe that comes from being rooted in your culture. It’s confidence. It’s rhythm. It’s pride. "The Vibe from MyRoots" is about that energy—and how you can...

Woven Threads

  To be African is to understand that stories are told not just in words, but in threads. Woven into every fabric is a tale—of pride, purpose, and people. "Woven...